Pay Per Click (PPC) advertising is the fastest way to generate high-quality leads (that turn into clients) and grow your business. Unlike SEO, you can turn on a PPC campaign and almost instantly get more traffic, calls, and online leads from the search engines.
These are some of the hottest leads available in lead generation marketing. You’re reaching your target audience at the exact moment when they’re searching for your services.
PPC campaigns produce measurable ROI, and if you know how to manage a campaign properly, you can test multiple ads and landing pages to see what works best. It’s a continuous process to track the results of each ad, keyword, ad group, and campaign.
Over time, a well-managed campaign generates more new business at a lower cost per lead. Research shows that businesses earn two dollars in revenue for every dollar invested on PPC lead generation services!
Plan2Profit can run pay per click lead generation campaigns for your firm through the following channels:
- Google Adwords (Search and Display)
- Bing / Yahoo! Search Network
You’ll get weekly reporting of website traffic from the campaign, the number of online leads and calls the campaign generated, and what you spent. You’ll also have access to an online dashboard that you can log into and check in on results at any time.
Adwords Advertiser? Get a Free Account Audit.
If you’re currently advertising on Google, we can provide you with a free Adwords account audit. This audit will uncover wasted ad spend and new opportunities to get more bang from your buck. We typically identify 35% – 55% waste in a campaign. There’s no cost or obligation, so you’ll likely end up saving money and generating more leads just by getting our recommendations. As one of the top social media marketing companies, we can also help you explore other methods, like Facebook or LinkedIn advertising, that can further enhance your PPC results.
Not on Adwords Yet? Get a Free Opportunity Analysis.
If you’re not a Google advertiser yet and would like to know whether pay per click lead generation is a good fit for your business, we’ll run a market opportunity analysis that shows you how much website traffic and how many leads you can expect to generate at various budget levels. As one of the premier lead generation companies in Connecticut, Plan2Profit can tailor your campaign to your overall marketing strategy and business goals.
Simply contact us by calling (203) 973-7526. You may also fill out the form below to request your Google Adwords Account Audit or Market Opportunity Analysis.